[Level 2] Master Ambassador Program

Level 2

Master Ambassador Program Benefits & Opportunities

Advanced training for employment as a Workplace Wellness Coordinator, Consultant, Concierge, Program Trainer
Enhanced income opportunities and consultancy growth potential
Experiential, hands-on training and support in Workplace Wellness program assessment, design, delivery and evaluation
Opportunity to collaborate and learn with others through group wellness campaign projects
Progressive skill development in Workplace Wellness involving:
» wellness committee leadership
» assessments and analysis
» program design and delivery
» project planning & management
» onsite and virtual presentations
» communications and promotions
» business development and marketing
Comprehensive Wellness Campaign Database to provide multi-dimensional wellness solutions
[Level 2] Marketing Blueprint Toolkit to position Master Ambassadors for advanced employment and/or consulting opportunities in Workplace Wellness
Post-program webinars and group support with Workplace Wellness program development and marketing

Level 2 Overview

The Master Ambassador Certification Program [Level 2] is a 10-week, fully facilitated, and virtually delivered program
Advanced training and resources for Level 1 Certified Ambassadors
Master level workplace wellness skill development and tools, including: organizational wellness audits; wellness assessments; annual program planning; Wellness Committee leadership, Workplace Wellness Charters, campaign design/delivery; project planning and management; and virtual presentations
Four interactive training webinars
Archived Webinar Library featuring past workplace wellness presentations by industry leaders
Implementable toolkits and a ‘Wellness Campaign Database‘ of brandable, off-the-shelf Lunch and Learns and Campaigns from past Level 2 projects
[Level 2] Marketing Blueprint Toolkit (see below)
Master Ambassadors will have completed 20 weeks of workplace wellness training upon completion of both Levels 1 and 2 for professional development and continuing education credits

Level 2 Certification Requirements

Complete 6 modules during the 10-week program including discussion posts and peer feedback
Participate in a minimum of 2 of 4, two-hour interactive webinars led by program facilitators and industry guests. (Note: Webinar dates for all programs provided in Info Session/Discovery Consult. 1-2 page webinar report permitted for up to two missed webinars, excluding the mandatory final webinar involving group project presentations.)
Participate in a ‘Workplace Wellness Campaign’ Group Project developed virtually in small groups throughout the program
Participate in group campaign presentations during the final webinar. (Group projects are assessed by guest industry experts.)

Workplace Wellness Campaign Group Projects

[Level 2] Master Ambassador Program Modules

Click on each module title below for descriptions:

Module 1: Workplace Wellness Essentials

Week 1 – introduces the Workplace Wellness value proposition; a healthy workplace framework; flowchart and process overview for establishing and leading “employee-driven” Workplace Wellness programs that foster healthy, thriving workplaces.

Module 2: Assessment, Design & Implementation

Week 2 – provides processes and tools for organizational audits; wellness assessments and surveys; wellness policy creation; committee development; program budgeting; and program development and implementation.

Module 3: Workplace Wellness Campaigns

Week 3 – presents fundamentals of wellness campaigns and development protocols; campaign samples; kickoff event and wellness fair checklists; Lunch and Learn ideas, strategies, and templates.

Module 4: Communicating Workplace Wellness

Week 4 – provides strategies and templates for creating engaging, high-impact wellness posters, e-bulletins, emails, newsletters, and handouts; Workplace Wellness COE Workplace Wellness Communications Funnel; Communication Plan template; checklists for launching wellness campaigns; event promotion template and samples.

Module 5: Wellness Leadership Fundamentals

Week 5 – deep dives into strategies for fostering management and employee support for Workplace Wellness; protocols for creating and leading healthy work cultures; wellness leadership checklist; preparation of and templates for wellness proposals and business plans (also provided in Marketing Toolkit); wellness committee roles and responsibilities; self-directed wellness; cultivating workplace effectiveness and operational excellence.

Module 6: Wellness Program Evaluation & Sustainability

Week 6 – explores various evaluation processes, tools and templates; performance metrics; strategies for communicating evaluation results; and fostering wellness sustainability.

[Level 2] Master Ambassador
Wellness Campaign Database

Dynamic . Interactive . Engaging Campaigns

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